If 2020 has thrown you for a loop, you certainly aren’t alone. We’re hearing of broad and frequently unwelcome changes happening in almost every industry.

In the physical therapy world, both individual therapists and practice owners have scrambled to keep up with these seismic shifts. The old model of doing business had begun to feel stale even prior to this year; now, it’s practically obsolete.

Before, therapists relied upon physician-based referrals and insurance-based revenues. The work environment often felt restrictive, referrals could seem limited, and insurance was frequently a hassle that led to uneven revenue streams. If anything good has come out of this hectic year, it’s the opportunity to walk away from that clunky old model for good.

As business strategist and motivational speaker Anthony Robbins once said, “every problem is a gift – without problems we would not grow.” If you are now confronting a problem with your old business model, you also face an opportunity to grow. The KEY Network is designed to help you do exactly that.

The KEY Network teaches practice owners and therapists how to…

• Expand into industry-based referrals
• Move to a direct, cash-pay billing model
• Compete in today’s markets
• Protect yourself from trends in declining treatment reimbursements
• Establish additional revenue streams and long-term revenue security

Thanks to numerous healthcare reforms, we now see more demand for services aimed at illness- and injury-prevention. For the therapist frustrated by slowed referrals via the old model, this shift presents an exciting opportunity for growth.

Industries pay directly for Pre and Post Rehab Ability Management interventions, bypassing the need for physician referrals and insurance reimbursement. In turn, industries enjoy reduced Workers’ Compensation injuries and lower medical insurance costs. A reduction in injury and illness also means greater productivity.

By contrast to the old way of doing business, therapists using the KEY Network report promising revenue trends. For example, administering RTW Functional Capacity Assessments can net a .5 FTE Industrial Therapy employee $208,000 per year. And that’s just the beginning of the exciting road ahead…

To discover how you can turn today’s problems into tomorrow’s growth, contact us to learn more about the KEY Method.